travel


Tailored Luxury Sales Mission to China

30

Oct 2014

Tailored Luxury Sales Mission to China

I recently joined one of my clients on a sales mission to China to visit some potential tour operator partners who specialise in tailor-made itineraries for their wealthy Chinese customer base.  My client’s product is aimed at such individuals (though not yet in China) with a taste for accommodation outside the traditional luxury 5* hotel, usually involving a minimum of 3 nights.  The attraction of...

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19

Aug 2014

China Travel Outbound takes the stress out of sales missions for the travel industry

China Travel Outbound today announced a new initiative to help travel and tourism customers explore the potential in the outbound international Chinese market. CTO is offering customers a 3 day exclusive sales mission to China this year, visiting up to six targeted tour operators and travel agents who have the potential to form partnerships with western travel and tourism businesses. CTO will make appointments with...

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Translation Tips for the Chinese market

21

May 2014

Translation Tips for the Chinese market

If you have a visitor guide, a website, an audio guide or any kind of signage in your attraction, you are probably thinking about whether you should be translating it for the Chinese market. The answer to that question is an overwhelming ‘yes’. Your visitors will expect it and the tour operators considering your hotel or attraction for inclusion on their tours will be influenced...

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The Chinese outbound traveller

04

Apr 2014

The Chinese outbound traveller

A quick google search on the Chinese outbound traveller will produce a plethora of reports on the size and nature of this new emerging market. The reason for this explosion of interest is not surprising.  According to the UN World Tourism Organisation, the Chinese are now the world’s biggest spenders on international tourism,   splashing out $102 billion in 2012—a 40% increase on the previous...

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