CTO's Managing Director, Helena Beard, speaking at the Chinese Tourism Leaders' Dinner

Chinese Tourism Leaders’ Dinner 2019

The third annual Chinese Tourism Leaders’ Dinner, held on the eve of World Travel Market London 2019, was a huge success. Hosted by China Travel Outbound and Capela China, the event marks the beginning of the international travel event and brings together all the movers and shakers of the British tourism industry who are making a difference to growing the inbound market of Chinese visitors to the UK.

We were extremely proud to welcome our clients, London North Eastern Railway (LNER), as our sponsor for the event this year. Laetitia Beneteau, the Leisure Sales and Distribution Manager at LNER, provided our guests with a fascinating insight into how LNER has been working closely with the China Travel Outbound team to bring high profile Chinese Key Opinion Leaders (KOLs) to experience the wonderful train journey up the East Coast from London to Scotland over the past 18 months. 

We were also joined by senior representatives from the travel companies, attractions and destinations who are leading the way in promoting Britain to the Chinese. Some of these very special guests included VisitScotland, Visit York, City Cruises, Gatwick Airport, Royal Museums Greenwich and English Heritage. We were absolutely thrilled that everyone could come together and celebrate the future of Chinese tourism in the UK. Of course, we celebrated in the most appropriate fashion – over a delicious Chinese feast at a restaurant in London’s Chinatown, London. Everyone had a wonderful evening, and we cannot wait to host this event again next year. 

If you enjoyed this article and want to read more, check out our related articles below:

Chinese Tourism Leaders’ Dinner 2018

Chinese Tourism Leaders’ Dinner 2017

Chinese KOL Trip from London to Scotland by Rail with LNER


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