Seven UKinbound members collaborate successfully on Chinese press trip
UKinbound member, China Travel Outbound, has successfully collaborated on a major Chinese press trip with six other members of the association. A team from National Geographic Traveller Magazine China visited some of the UK’s historic royal attractions for a 14-page feature about Royal Britain, which will be published to coincide with Prince Harry’s wedding. A videographer and photographer accompanied the writer as social media content will also be a large part of the resulting publicity.
Specialist agency, China Travel Outbound, worked with six members of UKinbound to deliver an exciting, jam-packed trip for the journalists. The team enjoyed four nights in London, immersing themselves in the lived histories of Historic Royal Palaces’ Hampton Court, Kensington Palace, and the Tower of London, Royal Museums Greenwich’s Queen’s House, Cutty Sark, and Royal Observatory, and the English Heritage site Eltham Palace. They also experienced royal tradition and elaborate ceremony at the Household Cavalry Museum. The trip offered the journalists many picturesque sights, from the overwhelming natural beauty of Kew Gardens, to the panorama of London’s iconic attractions seen from a City Cruises boat from Greenwich to Westminster.
The team went on from London to Dover to experience the grandiose White Cliffs and Dover Castle, England’s largest castle. The trip concluded with three nights in Brighton, organised in collaboration with VisitBrighton. Here, they visited the party palace of another prince – the Royal Pavilion, and explored the unique eccentricity of the Lanes.
Coverage of the trip will appear in the May 2018 issue of the magazine.