Tag: tourism


Why are the Chinese going Nordic? – Part 1: Norway

03

Jul 2019

Why are the Chinese going Nordic? – Part 1: Norway

Why the Nordic region? From the fresh air, fjords and fish platters to the endless summer days and early winter nights; this intriguing northern culture continues to entice Chinese travellers from all over the country to satiate their curiosities and embrace the welcome culture shock that awaits them in the land of the Vikings. Although Scandinavia may not currently sit at pole position on their...

Read More


Martinhal collaborates with Tribe Organic for ‘Children’s day’ event

27

Jun 2019

Martinhal collaborates with Tribe Organic for ‘Children’s day’ event

‘Children’s Day’ is an annual holiday in China, as well as many other countries, celebrated on June 1st. While there are no specific traditions to be followed regarding the holiday, it is typically accepted as being a day for parents to spend time with their children and reflect on the impact they have on their lives; it is a day for ‘family time’. Many companies...

Read More


10 reasons why Portuguese tourism brands should invest in the Chinese outbound travel market

29

Oct 2017

10 reasons why Portuguese tourism brands should invest in the Chinese outbound travel market

It’s the largest outbound travel market in the world 133 million Chinese travelled overseas in 2016 – a rise of 11.5% from 2015. And it’s still growing The number of outbound Chinese tourists is forecast to hit 220 million by 2020 and spend forecast to reach $US 255 billion by 2025 – twice that of the USA. It can only get bigger Only around 6%...

Read More


Chinese-speaking Tourism Marketing Internship

14

Aug 2017

Chinese-speaking Tourism Marketing Internship

招贤纳士:旅游业公关公司招聘中文兼职实习生 工作地点:布赖顿市 China Travel Outbound is a PR, sales and marketing agency with offices in Brighton and Beijing. We help tourist attractions, destinations, hotels and restaurants promote themselves to the huge market of Chinese tourists who are now choosing to holiday in the UK, Europe and America. We’re looking for a fluent Mandarin speaker to intern with us! You will receive valuable experience in working...

Read More


Get Ready for Golden Week

14

Aug 2017

Get Ready for Golden Week

Golden Week is one of the most important holidays in the Chinese calendar, a week-long holiday that happens annually at the beginning of October. Traditionally, the Chinese flock in their droves (589 million to be precise) throughout China via train and by car, visiting domestic tourism attractions such as Beijing’s Forbidden City which sold 166 tickets per minute during last year’s festivities. However, times are...

Read More


Tourism Marketing Intern – 20 hours per week for 10 weeks

10

Aug 2017

Tourism Marketing Intern – 20 hours per week for 10 weeks

We’re hiring! Join a fast growing, award-winning international marketing agency based in Brighton China Travel Outbound is a PR, sales and marketing agency with offices in Brighton and Beijing. We help tourist attractions, destinations, hotels and restaurants promote themselves to the huge market of Chinese tourists who are now choosing to holiday in the UK, Europe and America. We’re looking for a recent graduate to...

Read More


A Chinese mother and daughter sitting at a table, enjoying an evening meal at Bicester Hotel restaurant.

26

Jul 2017

Marketing your restaurant to Chinese tourists

In 2015, Chinese travellers spent a whopping £586 million in the UK with an average spend of £2,174 per person – that’s 3.5 times the average of the average tourist. And, according to Hotels.com, 59% of their budget goes on food and drink. Food and drink is an important consideration when selecting a holiday destination; the a top three consideration in fact. Furthermore, dining out in restaurants tops...

Read More


Chinese media event for VisitBrighton

18

Jul 2017

Chinese media event for VisitBrighton

When we organise media events for our clients, our priority is to ensure that the events are memorable, enjoyable, informative and value for money. Instead of a presentation in a bland hotel room, we decided to take over a silversmith workshop in downtown Beijing for our latest event for our client, VisitBrighton. Our guests included journalists from digital and offline travel and lifestyle media, including sina.com,...

Read More


A Chinese couple shopping in Guidlford High Street

06

Jul 2017

Is the rise of Chinese travel to the UK unstoppable?

It’s hardly a secret that Chinese tourists stay longer (twice as long) and spend more (3½ times more) than the average visitor to the UK. This long-staying, high-spending market is moving up every tourism provider’s priority list as the value of China’s growing outbound travel market – which already stood at 120 million in 2016 – becomes abundantly clear. Chinese tourism to the UK increased...

Read More


Vivienne takes her parents to Chiang Mai and learns Thai Boxing

09

Jun 2017

Vivienne takes her parents to Chiang Mai and learns Thai Boxing

China Travel Outbound’s Beijing Director, Vivienne, travelled to Thailand last week on holiday. Like a growing number of Chinese 30-somethings, she took her parents with her, and immersed herself in the experiences offered in Chiang Mai. Here she tells us why there’s a huge growth in multi-generational travel and how experiential holidays are important to the Chinese. I recently journeyed with my parents to Chiang Mai...

Read More



Page 1 of 41234